Embedded Files
BROBALM is a conceptual line of men's on-the-go personal care items. The line focuses on self-contentment, emotional health and giving a sh*t about yourself.
BROBALM is a conceptual line of men's on-the-go personal care items. The line focuses on self-contentment, emotional health and giving a sh*t about yourself.
Problem: How do we get men to care about themselves, despite stigma & the apparent messaging around self-care?
Deliverables:
1 Brand Deck
Icon system
Packaging mock, wrap, render and mechanical
Brand Scaling
Personal Goals:
Scalable and fun icon system (the BROBALM face)
Iterate on packaging idea (flat-sided cylinder, infinite options for cap + cavity options, easy to hold)
A bit of cheek to the messaging, to circumvent nihilistic tendencies and sentiment, appeal to the disaffected
DELETE FIGMA IN, SHOW OUTPUTS/PROCESS/MAKE GOOD FUCKING ADS FOR THIS
3 still
3 animated
NEED CORPO BREAKOUT STILL
reconsider blue tinted extended colors?
Pride
Pride
Celebrating pride, partnering with Lambda Legal, and
underscoring that BROBALM is for every man.
Celebrating pride, partnering with Lambda Legal, and
underscoring that BROBALM is for every man.
~ Thank you for checking out this little project of mine, it took a lot of time and a few years of spare time to assemble.
Page updated
Google Sites
Report abuse